{"id":24482,"date":"2019-01-23T11:23:39","date_gmt":"2019-01-23T11:23:39","guid":{"rendered":"\/?p=24482"},"modified":"2023-06-21T08:02:40","modified_gmt":"2023-06-21T08:02:40","slug":"digital-agriculture-gets-wings","status":"publish","type":"post","link":"https:\/\/metos.global\/ro\/digital-agriculture-gets-wings\/","title":{"rendered":"AGRICULTURA DIGITAL\u0102 PRINDE ARIPI!"},"content":{"rendered":"
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De Gottfried Pessl<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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AGRICULTURA DIGITAL\u0102 PRINDE ARIPI!<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\u00cen ultimii 35 de ani, am lucrat cu tehnologiile agricole digitale, iar compania mea are clien\u021bi \u00een \u00eentreaga lume. Am vizitat numeroase conferin\u021be de tehnologie agricol\u0103 \u0219i am luat cuv\u00e2ntul la multe dintre ele \u00een calitate de vorbitor principal.<\/p>

Conferin\u021ba GFFA<\/a>\u00a0a fost o revela\u021bie pentru mine. Dup\u0103 35 de ani de cruciad\u0103 pentru acest sector, este energizant s\u0103 vezi c\u0103 \"politica de v\u00e2rf\" acord\u0103 \u00een sf\u00e2r\u0219it aten\u021bie schimb\u0103rilor fundamentale din agricultur\u0103. Summitul mini\u0219trilor agriculturii de la Berlin a reunit peste 80 de mini\u0219tri ai agriculturii \u0219i factori de decizie politic\u0103 din \u00eentreaga lume pentru a discuta problema\u00a0\"Agricultura devine digital\u0103 - solu\u021bii inteligente pentru agricultura viitorului\"<\/strong>.<\/p>

De ani de zile, noi, cei de la Pessl Instruments, \u00eempreun\u0103 cu mul\u021bi dintre partenerii no\u0219tri din ecosistem (John Deere, Adama, FarmFacts, Vodafone, Nokia, Ericsson, LoRa Alliance \u0219i mul\u021bi al\u021bii), oferim solu\u021bii gata de utilizare care au un impact financiar real pentru fermieri. Aceste instrumente digitale \u00eei ajut\u0103 pe fermierii din \u00eentreaga lume s\u0103 ia decizii mai bine informate, ajut\u00e2ndu-i cu o mai bun\u0103 alocare a resurselor (semin\u021be, ap\u0103, \u00eengr\u0103\u0219\u0103minte, motorin\u0103) \u0219i, \u00een acela\u0219i timp, f\u0103c\u00e2ndu-le c\u00e2mpurile mai rezistente la riscurile agricole (secet\u0103, exces de ap\u0103, \u00eenghe\u021b, stres termic, daune cauzate de insecte, infec\u021bii fungice etc.). Aceste instrumente le pot asigura fermierilor un rezultat final mai bun.<\/p>

\u00cen ultimul deceniu, miliarde de bani ai investitorilor au fost investi\u021bi \u00een start-up-uri cu scopul de a\u00a0\"schimba\u021bi fermierii analogi \u0219i face\u021bi aceast\u0103 industrie digital\u0103\"<\/em>. Un procent semnificativ din ace\u0219ti bani va fi pierdut, deoarece multe dintre \u00eentreprinderile nou \u00eenfiin\u021bate \u0219i investitori nu \u00een\u021beleg complexitatea industriei agricole.<\/p>

Mul\u021bi investitori \u00eei consider\u0103 pe agricultori ca fiind \u00eenapoia\u021bi \u0219i len\u021bi \u00een adoptarea de noi tehnologii. Dar acest lucru este doar par\u021bial adev\u0103rat. Multe \u00eentreprinderi nou \u00eenfiin\u021bate \u0219i mul\u021bi investitori nu \u0219i-au f\u0103cut temele \u00eencerc\u00e2nd s\u0103 \u00een\u021beleag\u0103 c\u0103, pentru a schimba comportamentul fermierilor, investitorii ar trebui s\u0103 \u00een\u021beleag\u0103 mai \u00eent\u00e2i nevoile reale ale unui fermier, complexitatea agriculturii \u0219i \u00eentregul ecosistem. Este nevoie de o \u00eentreag\u0103 genera\u021bie, nu numai de fermieri, ci \u0219i de partea politic\u0103, pentru a accepta \u0219i a \u00een\u021belege schimb\u0103rile \u00een curs. Iar atelierul din Berlin, organizat abia acum, dovede\u0219te acest lucru.<\/p>

Ministrul australian al agriculturii, David Littleproud, a spus-o clar, parafraz\u00e2nd:<\/p>

\"Tehnologia AG a transformat din nou agricultura \u00eentr-un teren interesant pentru tinerii australieni - ace\u0219tia se \u00eentorc de la Sydney, Melbourne, Brisbane \u0219i \u00eencep opera\u021biuni agricole - afacerea AG devine atractiv\u0103 \u0219i profitabil\u0103 cu ajutorul instrumentelor moderne care sunt disponibile acum. Fermierii trebuie s\u0103 \u00eenve\u021be cum s\u0103 foloseasc\u0103 tractoare \u0219i unelte ghidate prin GPS, s\u0103 piloteze drone, s\u0103 foloseasc\u0103 datele privind umiditatea solului \u0219i vremea pentru o mai bun\u0103 utilizare a apei, s\u0103 stropeasc\u0103 doar atunci c\u00e2nd DSS (sistemul local de sprijinire a deciziilor) \u00eei sf\u0103tuie\u0219te s\u0103 fac\u0103 acest lucru. Toate aceste instrumente, \u00eempreun\u0103, aduc profitabilitatea \u00een sfere complet noi. Am colaborat cu operatorii no\u0219tri de telecomunica\u021bii pentru a construi mii de noi turnuri de comunica\u021bii \u00een zonele rurale pentru a asigura conectivitatea la internet.\"<\/em><\/strong><\/p>

Fermierii australieni au fost \u00eentotdeauna lideri \u00een aplicarea instrumentelor de agricultur\u0103 inteligent\u0103, dar s-au confruntat cu constr\u00e2ngeri, inclusiv cu probleme de comunicare \u00een zona rural\u0103, din cauza dimensiunii \u021b\u0103rii \u0219i a popula\u021biei dispersate. Politicile din \u00eentreaga lume trebuie s\u0103 fac\u0103 din conectivitatea la internet \u00een mediul rural o\u00a0TREBUIE<\/strong>; c\u00e2nd acest lucru va deveni realitate, vom asista la schimb\u0103ri rapide \u0219i la adoptarea rapid\u0103 a tehnologiei \u00een ferme, nu numai \u00een \u021b\u0103rile dezvoltate, ci peste tot. P\u0103m\u00e2ntul are suficient p\u0103m\u00e2nt pentru a hr\u0103ni 10 sau 12 miliarde de oameni - dac\u0103 l-am utiliza mai bine. Instrumentele digitale sunt disponibile, gata s\u0103 fie utilizate \u0219i s\u0103 ajute fermierii din \u00eentreaga lume s\u0103 piard\u0103 mai pu\u021bin din cauza insectelor d\u0103un\u0103toare \u0219i a bolilor, s\u0103 utilizeze mai bine apa \u0219i \u00eengr\u0103\u0219\u0103mintele sau, cu alte cuvinte, s\u0103 \"produc\u0103 mai mult cu mai pu\u021bin\", folosind tehnologia \u0219i serviciile de avertizare timpurie privind riscurile.<\/p>

Acest lucru necesit\u0103 un efort comun al factorilor de decizie politic\u0103, al industriei agricole, al industriei de aprovizionare \u0219i al serviciilor de consultan\u021b\u0103 agricol\u0103 pentru a instrui fermierii, tineri sau b\u0103tr\u00e2ni, cu privire la modul \u00een care s\u0103 aplice tehnologia \u0219i s\u0103 \u00eenceap\u0103, a\u0219a cum spune sloganul nostru,\u00a0\"Transformarea informa\u021biilor \u00een profituri\"<\/em>.<\/p>

\"Blog-post_AG-mini\u0219tri\"<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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De la st\u00e2nga la dreapta:<\/strong>
Peter Baader<\/strong>\u00a0- Consilier de conformitate al Comisiei Europene DG AGRI
David Littleproud<\/strong>\u00a0- Ministru al Agriculturii \u0219i al Resurselor de Ap\u0103 \u00een Australia
Phil Hogan<\/strong>\u00a0- Comisarul european pentru agricultur\u0103 \u0219i dezvoltare rural\u0103
Catherine Geslain-Lan\u00e9elle<\/strong>\u00a0- Candidat al Fran\u021bei \u0219i al Uniunii Europene pentru postul de director general al FAO
Dr. Luis Miguel Etchevehere<\/strong>\u00a0- Ministrul Agriculturii Argentina<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t<\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\u00ceNAPOI LA TOATE INTR\u0102RILE DE PE BLOG<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

By Gottfried Pessl DIGITAL AGRICULTURE GETS WINGS! For the past 35 years, I have been working with digital agriculture technologies and my company has clients all over the world. I have visited numerous AG tech conferences and spoken at on many of them as a keynote speaker. The GFFA conference\u00a0was an eye-opener for me. After […]<\/p>\n","protected":false},"author":2,"featured_media":24489,"comment_status":"closed","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"0","ocean_second_sidebar":"0","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"0","ocean_custom_header_template":"0","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"0","ocean_menu_typo_font_family":"0","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"0","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"off","ocean_gallery_id":[],"footnotes":""},"categories":[2,12],"tags":[34,35,36,37,38,18,16,39],"class_list":["post-24482","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-press","tag-berlin","tag-digitalization","tag-future-farming","tag-gffa","tag-global-forum","tag-imetos","tag-pessl-instruments","tag-smart-farming","entry","has-media"],"yoast_head":"\nDIGITAL AGRICULTURE GETS WINGS! - METOS by Pessl Instruments<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/metos.at\/digital-agriculture-gets-wings\/\" \/>\n<meta property=\"og:locale\" content=\"ro_RO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"DIGITAL AGRICULTURE GETS WINGS! - METOS by Pessl Instruments\" \/>\n<meta property=\"og:description\" content=\"By Gottfried Pessl DIGITAL AGRICULTURE GETS WINGS! For the past 35 years, I have been working with digital agriculture technologies and my company has clients all over the world. I have visited numerous AG tech conferences and spoken at on many of them as a keynote speaker. The GFFA conference\u00a0was an eye-opener for me. 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